The Federation of Direct Selling Associations (FDSA) is a non-profitable and non-Government organization registered under the Society Act in Hyderabad. It serves as a self-regulatory body representing genuine direct selling companies in India, committed to promoting ethical business practices and ensuring compliance with legal framework.
Mission:
Vision: By collaboration with all stakeholders of the direct selling industry to build a transparent, ethical, and growth-oriented business environment that supports India’s journey towards becoming a $5 trillion economy by 2047.
No. FDSA is an independent, industry-led self-regulatory body. While it co-ordinates with government bodies to align with legal framework.
You can check the updated list of member companies on the FDSA website under the "Membership" section.
If your issue is with a member company, you can submit a complaint online through the "Grievance" section on the FDSA website, providing necessary documentation. For non-member companies, you may consider approaching the Consumer redressal authority or relevant government authority.
https://www.fdsaindia.org/grievance.aspx
No. Under Indian law and FDSA standards, income guarantees are not permitted. All earnings must be based on genuine product sales volume and not on speculative claims.
A legitimate direct selling business focuses on genuine product sales to end consumers and transparent compensation for sales but not recruitment. In contrast, pyramid schemes emphasize only on recruitment on the basis of head counts of new recruitment and are illegal under Indian law.
No, Products offered by direct selling companies cannot be listed or sold on third-party marketplaces or e-commerce platforms.
All product promotions and sales must be conducted only through the company’s official website, using unique referral or invitation links provided to registered direct sellers. This ensures compliance with the core principles of direct selling, maintains authenticity, and protects both consumers and the business model.
No, If FDSA receives a complaint regarding any direct selling company or seller involved in unlawful practices or malpractices, the matter will be duly reviewed and, if found valid, escalated to the relevant authorities for appropriate action.
While FDSA conducts awareness programs and provides educational resources, it does not have a dedicated "Distributors" section on its website. Distributors are encouraged to participate in FDSA-organized events and stay informed through official communications.
No. Distributors can access FDSA's educational resources and grievance redressal mechanisms free of charge. Membership fees are applicable only to companies.
Success in direct selling cannot be achieved overnight, it’s a profession which requires a long-term commitment, determination and hard work with rightful approach.
Issued by the Government of India under the Consumer Protection Act, 2019, the Direct Selling Rules, 2021 define the legal framework for direct selling companies and prohibit fraudulent schemes such as money circulation or pyramid models.
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Disclaimer: This FAQ is intended for general guidance. For specific legal concerns or disputes, consult a legal expert or consumer authority.